top of page

Design thinking engagements

Accelerating Progress and Engagement through Transparent Collaboration at Delta Air Lines.

 

Challenge  

Multiple critical initiatives - in IFS (Flight Attendants' SkyPro device), Crew (Pilot Pay), and Catering (Menu Management System) - were stalled or lacked clarity due to incomplete requirements, scattered ownership, or user frustration.

​

Approach

I proactively engaged stakeholders across all three domains and led focused design thinking workshops to surface pain points, co-create solutions, and accelerate actionable progress through open, transparent collaboration.

  • For IFS, addressed SkyPro app layout confusion, validating improvements through a survey of 100 flight attendants and partnering with tech to streamline the design in less than 12 hours of efforts.

  • For Crew, broke through a stalled Pilot Pay initiative by guiding a 2-hour session that generated wireframes and enabled rapid prototyping for pilot usability testing.

  • For Catering, facilitated a 3-hour ideation session with key stakeholders to define POC requirements for the Menu Management System, identifying the foundational directions for the first application version.

​

Outcomes

  • All workshops resulted in clear, user-validated solutions and tangible next steps for product development, enabled by transparency in decision-making and open stakeholder input.

  • Post-workshop surveys revealed a 96.2% participant satisfaction rate, underscoring the impact and effectiveness of the collaborative approach.

  • Demonstrated a repeatable model for transforming ambiguity into alignment and measurable progress across various teams.

​

Key Learning

Intentional, structured collaboration - grounded in transparency - rapidly turns ambiguity and misalignment into actionable, user-validated solutions. Creating open forums for feedback and decision-making not only builds trust, but also ensures engagement and buy-in from all participants.

​

Growth Opportunity

While collaborative workshops unlock rapid progress, sustaining momentum post-session requires ongoing communication and accountability. Continuing to model transparency - by sharing measurable updates, lessons learned, and next steps - will amplify the long-term impact and adoption of these solutions.

Stephen Young
Product Owner

"Watching you lead usability testing for reroute pay was insightful. I am planning to continue to incorporate usability testing with the pilot pay statement and future initiatives."

Anonymous
Product Manager

"Thank you Alex for leading the Usability Testing sessions with homies from RES. Also translating that feedback into the prototype … before development begins."

foooter

bottom of page